有头脑的人的选择.docx
iwastaIkingtoaprofessornotlongagowhohadjustquitsmoking, hetoldmewhatmostofyoualreadyknow-thatoncethehabitisstarted, watchout!itisnexttoimpossibletostopsmoking. iaskedhimhowheevermanagedtoquitwhenhehadbeensmokingoverapackadayfortenyears. listentohisstory.“well, icutdowntoone-halfpackadayforthefirstweek.iwastouchymostofthetime. theslightestirritationmademynervesjangleandmyheadwanttoexplode. thenextweekismokedfivecigarettesadayandhadanevenworsecaseofnerves. thenthefollowingweekichewedgumandsuckedonmints,candy,andpipestems. frankly, iwasn, tsurefromonemomenttothenext i ficouldkeepgoing. somehowimadeit.,manyofyouknowhatthisprofessoristalkingabout;you, too, havetriedtobreaktheaddiction, buthavefailed. inthefewminuteswehaveheretodaywecananalyzethemotivesattherootofoursmokingproblem.perhapswecanassurethosewhodonotsmoke, (andiamhappyicansti11includemyselfinthisgroup), tonipinthebudtheurgesofthosewhoareabouttobeginsmoking, andtoencouragetocut-downthosewhoarealreadyconfirmedsmokers.let' sbeginwithgrouppressures. weracetomaturity, togrowupallatonce. wewantpoise,selfconfidence, andlotsoffriends;wewanttobeaccepted.thisneedforacceptanceremindsmeofanincidentthatoccurredinacampussororityhouseduringthez,rushingperiodz, last fall, asoror i t ymemberof f er edarusheeac i garette. eager topi easeandnottoseemdiff erent, thegirlblurtedoutaconf ident, zzoh,yes, i' dloveone! z,theactivestruckamatch, wascalmlyextendingittowardtherusheewhentheflusteredfreshmanmettheactivehalf-thenthereisthegirlwhoisseatedinagroup, notknowingwhattodowithherhands. first,sherollsandunrollsthecurlbehindherleftear;thensherummagesinherpurseforsomearticletowaveasaprop. aninspirationflashes, andsheremembersthepackageofkentsinhercoatpocket. whydidn' tshethinkofthembefore?shealwaysdidthinkwomenwhosmokedlookedmature. whataconvenientproptohavebroughtalong. convenient?yes, soph i st icated?no. yearsago, awomanwasthoughtsoph i st icatedi fsheknewhowtosmoke. menwereimpressed, buttodaythepictureischanging, aseveryoneknowshowtosmoke-ageelevenorup. perhapsnowthenoveltyshouldbethenonsmoker?nowiaskyou. isawomancharmingifshecansitwithherhandsfoldedgracefullyinherlap, orisshemorecharmingwhilefidgetingwithonecigaretteafteranother?and)oumenspec i fical1y-wh ichdoyouprefetheladywhoneedsnopropstohavepoi se, orthelad5whothinksacigarettemakeshermorealluringtoyou?takeagoodlookatawomansometimewhensheisinhaling. shedragshard, makesapuckeringnoisewithherlips,tossesherheadbackdrawingadeepbreath-thenbellowsthesmokeoutlikethegustfromarocketlaunching, shemayevengosofarastoblowsmokeringsfor3ou. isshedainty?isshefeminine?thepowerofsuggestionisanotherstrongmotivatingfactorinourlives, haven" tyouwatchedsomeoneyawnandsuddenlyfeltyourownmouthgapeopen. youletthepowerofsuggestiongetthebestofyou;andbeforeyourealizedit, you, too, wereyawning. now, could, tthissamepowerinduce3outosmoke?whynot, especiall3throughthemediumofadvertising.iamremindedofaz,mostlymalarkyzzcartoonthatirecentl5clippedoutofthechicagotribune. malarkystrol1edintoadrugstore, standingbeforethecounter, hescratchedhisheadinsilence. finally, hemutteredtotheclerk, z,iwantthethinkingman, scigarette, butican, tseemtothinkofthename. z,poormalarky. heonlywantedapackageofviceroyasthez,thinkingma, scigarette. z,afterall, ifheisathinkingman, ashethinksheis,heshould, byallmeans, smokehisownbrand.thenthereisthegirlwhoisseatedinagroup, notknowingwhattodowithherhands. first,sherollsandunrollsthecurlbehindherleftear;thensherummagesinherpurseforsomearticletowaveasaprop. aninspirationflashes, andsheremembersthepackageofkentsinhercoatpocket. whydidn' tshethinkofthembefore?shealwaysdidthinkwomenwhosmokedlookedmature. whataconvenientproptohavebroughtalong. convenient?yes, soph i st icated?no. yearsago, awomanwasthoughtsoph i st icatedi fsheknewhowtosmoke. menwereimpressed, buttodaythepictureischanging, aseveryoneknowshowtosmoke-ageelevenorup. perhapsnowthenoveltyshouldbethenonsmoker?nowiaskyou. isawomancharmingifshecansitwithherhandsfoldedgracefullyinherlap, orisshemorecharmingwhilefidgetingwithonecigaretteafteranother?and)oumenspec i fical1y-wh ichdoyouprefetheladywhoneedsnopropstohavepoi se, orthelad5whothinksacigarettemakeshermorealluringtoyou?takeagoodlookatawomansometimewhensheisinhaling. shedragshard, makesapuckeringnoisewithherlips,tossesherheadbackdrawingadeepbreath-thenbellowsthesmokeoutlikethegustfromarocketlaunching, shemayevengosofarastoblowsmokeringsfor3ou. isshedainty?isshefeminine?thepowerofsuggestionisanotherstrongmotivatingfactorinourlives, haven" tyouwatchedsomeoneyawnandsuddenlyfeltyourownmouthgapeopen. youletthepowerofsuggestiongetthebestofyou;andbeforeyourealizedit, you, too, wereyawning. now, could, tthissamepowerinduce3outosmoke?whynot, especiall3throughthemediumofadvertising.iamremindedofaz,mostlymalarkyzzcartoonthatirecentl5clippedoutofthechicagotribune. malarkyst