72-《创业流程与实务MOOC》课程简介英文版--于海云.docx

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1、IntroductionofBusinessprocessandPracticeMooCCourseName：BusinessprocessandPracticeMOOCCourseCode：Coursenature：professiona1e1ectivecoursePrerequisites：Organizationa1behavior.Management,Financia1Management,Marketing,HumanresourceManagement,OperationManagementFo11ow-upCourses：NorequirementsBi1ingua1Teac

2、hingorNot：NorequirementsCredits：1.0Tota1CreditHours：161ectureHours：16ExperimentHours：Se1f-studyhours：PracticeHours：Schoo1：BusinessSchoo1TargetMajor：BusinessManagement(inc1udingbusinessadministration,accounting,economics,internationa1trade,finance,etc.)CourseDescriptionThiscoursetakestheentrepreneuri

3、a1processasthemain1ine,andisbasedonguidingstudentstoaccurate1ygraspthewhatisentrepreneurship,carryoutentrepreneurshipeva1uation,identifyandeva1uateentrepreneuria1opportunities,estab1ishentrepreneuria1team,integrateentrepreneuria1resources,writeentrepreneuria1p1an,carryoutentrepreneuria1financing,pro

4、cessofestab1ishingnewenterprises,riskandcontro1intheprocessofentrepreneurshipItbe1ongstotheCategoryofsocia1scienceandisanapp1iedsubject.Theteachingpurposeofthiscourseisto1etstudentsunderstandtheinherent1awofentrepreneuria1activityprocessandtheuniquenessofentrepreneuria1activityitse1f,andunderstandth

5、eprob1emsandso1utionsthatmaybeencounteredintheprocessofentrepreneuria1practice.Specifica11y,itisnecessarytocu1tivatestudentsawarenessofinitiativeandinnovation,strengthenentrepreneurship,cu1tivateandexerciseentrepreneuria1ski11ssuchasopportunityidentification,innovation,resourceintegration,teambui1di

6、ngandknow1edgeintegration,guidestudentstocarryoutworkwithentrepreneuria1thinkingandcodeofconduct,strengthentheabi1itytoana1yzeandso1veprob1emscreative1y,andencourageco11egestudentstoactive1yparticipateininnovationandentrepreneurshippractice.CourseResourcesTcxtboks:YuHaiyuneta1.Entrepreneuria1process

7、andpracticeM.Hangzhou:ZhejiangUniversityPress,2019.Bib1iography:1 YuHaiyun,eta1.Innovativethinkingandentrepreneurshipguidanceforco11egestudentsM.Shanghai:ShanghaiJiaotongUniversityPress,2018.2 ZhangYu1ieta1.EntrepreneurshipmanagementMJBeijing:ChinaMachinePress,2016.3 RobertD.Harriseta1.Entrepreneurs

8、hipMBeijing:ChinaMachinePress,2016.4 Jeffreytimons,Stephaniespiene11i,Jr.Entrepreneurship:Entrepreneurshipinthe21stcenturyMBeijing:Peop1esPostsandTe1ecommunicationsPress,2014.5 ZhangYu1i,ed.reviewofc1assic1iteratureonentrepreneurshipresearchM.Beijing:ChinaMachinePress,2018.1iYu,Miao1i.Innovationmana

9、gement:threespacesforcompetitiveadvantageMJ.Beijing:ChinaMachinePress,2017.1iGuoqiang,1iuJun.fundamenta1sofCo11egeStudentsinnovationandentrepreneurshipMJ.Beijing:ChinaMachinePress,2019.8IJiaSiXiaofu,1iuZhiyang,1inSong,1V1i.Theoryandpracticeofsocia1entrepreneurship(M.Beijing:ChinaMachinePress,2019.Author：YuHaiyunApprovedby：