【行业研报】2023电信行业展望_市场营销策划_重点报告20230703_doc.docx
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1、De1oitte.2023te1ecomindustryout1ook2023te1ecomindustryout1ookContentsThebund1ebatt1e:Addmoreva1ueforcost-consciousconsumers4Fixedwire1essaccesssurges,butwi11itendure?5Whatenterpriseswantfrom5Gedge7Jointventuresacce1eratedep1oymentoffibernetworks9Increasethefocusonsustainabi1ity10Signpostsforthefutur
2、e12AboutDeIoittefSout1ooksDe1oitte,s2023te1ecomindustryout1ookseekstoidentifythestrategicissuesthatte1ecomorganizationsshou1dconsiderinthecomingyear,inc1udingtheirimpacts,keyactionstotake,andcritica1questionstoask.Thegoa1istohe1pequipte1ecommunicationorganizationswiththeinformationneededtopositionth
3、emse1vesforastrong,resi1ientfuture.ExecutivesummaryDemandforconnectivityntinuestogrow,bringingbothopportunitiesandcha11engesforcommunicationsserviceproviders(CSPs).Inthisyearste1ecomout1ook,weexp1orehowCSPsarede1iveringva1uetoconsumerandenterprisecustomerswithbund1edservicesandconnectivityoptions1ik
4、e5Gfixedwire1essaccess(FWA)andfiber,aswe11astheirro1einmeetingthegrowingdemandforedgecomputing.We11a1soconsiderhowCSPsmaywanttoba1ancepricingdecisionswiththeneedtoacce1eratedep1oymentofinfrastructure1ikefibernetworkswhi1eattendingtothegrowingurgencytoreduceresources,waste,andemissionsfromnetworkoper
5、ations,upgrades,anddep1oyments.Asconnectivityworksitswayintomoreofthewor1d,itmaybemoreimperativethanevertoba1ancestswittheneedsofhouseho1ds,businesses,communities,andtheenvironment.Forindividua1sandfami1ies,connectivityisimportant.Manyre1yonitforinformation,entertainment,andmeaning.1Manynowrequireit
6、foreducation,emp1oyment,andhea1thcare.Yet,nsumersoftenhavecostconstraintsthatcan1imittheiroptionsordrivethemtoseekthebestserviceatthe1owestprice.Thisfactorcanpresentacha11engeforCSPsthatneedprofitstodrivegrowthandreinvestintheirbusinesses.Tooffermoreva1uetonsumers,manyCSPsarebund1ingmobi1eandhomeint
7、ernetaccess,offeringconnectivityoptions1ikefiberand5GFWAzandpartneringwithentertainmentservicestoindudesubsidizedorfreesubscriptions.Aswe11see,bund1eswiththeriskofdi1utedrevenuesshou1dbecarefu11yconsidered.Aspartofthisbund1ebatt1e,5GFWAhasenjoyedsubstantia1growth.ThistypeOfconnectivitycanprovidestro
8、ngre1iabi1ity,butsomequestionsremainabouthowmuchitcansca1e.Asmorepeop1euse5Gservices,andifmorebandwidth-intensiveki11erappswemerge,the1imitsof5GFWAcou1dbeexposed.However,marketdynamicsandnext-gentechno1ogyso1utionscou1dovercomethesecha11enges.Forenterprisecustomers,theneedtocutcosts,automatecapabi1i
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