【行业报告】亚开行-数字供应链的惊人发展提高了应对中断的韧性(英)-2023.5_市场营销策划_20.docx
《【行业报告】亚开行-数字供应链的惊人发展提高了应对中断的韧性(英)-2023.5_市场营销策划_20.docx》由会员分享,可在线阅读,更多相关《【行业报告】亚开行-数字供应链的惊人发展提高了应对中断的韧性(英)-2023.5_市场营销策划_20.docx(19页珍藏版)》请在第一文库网上搜索。
1、1. INTRODUCTIONInrecentyears,supp1ychainshavebeenfacingconstantdisruptionsofamagnitudeunpara11e1edinhistory,fromCOVID-19totheRussianinvasionofUkraine,thathaveexposedthegreatfragi1ityofoursupp1ychains.Consumershavebeenfacingaseriesofstockoutsinthe1astfewyears,fromthepanicbuyingoftoi1etpaperatthebegin
2、ningoftheCOVID-19pandemic,tode1aysingettingnewcarsfrommanufacturers,torecent1yfindingoutthatsunf1oweroi1wasnotwide1yavai1ab1eduetotheRussianinvasionofUkraine.Consequent1y,thereisabigemphasisonhowtoincreasetheresi1ienceofsupp1ychains,bothfromgovernmentsandcompanies.Scho1arsandexecutives(BuatoisandCor
3、don2023)haveevensuggestedthatcompanyboardsshou1dstress-testtheresi1ienceoftheirsupp1ychainssimi1ar1ytothestresstestoffinancia1institutionsintheaftermathofthefinancia1crisisof2008.Veryrecent1y,governmentsaroundthewor1d(fromtheBidenadministrationtotheEuropeanUnion)havepassed1egis1ationaimedatincreasin
4、gtheresi1ienceofthesupp1ychainsindifferent“strategicsectors1ikefood,pharmaceutica1s,andmicro-e1ectronics.Thus,thereiswidespreadefforttomakeoursupp1ychainsmoreresi1ientinthefaceof“waves”ofdisruptions.Inapara11e1way,duringthe1astfewyears,thedigita1izationofsupp1ychainshasbeenpraisedasaso1utiontomanyof
5、thecha11engesfacingdifferentindustries.Intheear1y201Os,manyexecutives,consu1tants,academics,andgovernmentsexpectedthedigita1izationofsupp1ychainstode1iverbi11ionsinsavingsandtoincreasetheva1uetheycreated.Aprimeexamp1ewastheinitiativebytheGermangovernmentregardingIndustry4.0,whoseobjectivewastohe1pGe
6、rmancompaniestoimp1ementdigita1techno1ogiestoattainthebenefitsderivedfromthoseadvancedtoo1s.Duringthe201Os,initiativestopushthedigita1izationofbothfactoriesandthecomp1etesupp1ychainpro1iferated,1iketheexamp1eof1ighthouseswherecompanieswou1duseonefactoryasanexamp1eofhowdigita1izationmighthe1ptoincrea
7、seva1ueandproductivity.Someoftheseinitiativesde1iveredonthepromiseofsavingsandmoreva1uecreated.Quiteafewcreatedacceptab1ereturnsandmanyothersfai1edtoprovidea1mostanybenefit(BuyukozkanandGer2018).Interesting1yenough,manyresearchpapersandconsu1tantsc1aimedthataround70%ofthoseudigita1Iransformationsnfa
8、i1edtode1ivertheexpectedresu1ts.Whi1emanyofthesedigita1initiativeswereorigina11ydriventowards1oweringthecostsorcreatingacompetitiveadvantagebytransformingtheindustry,therecentwaveofdisruptionshaschangeddramatica11ythecontextandeventhepurposeofsupp1ychains.Inastab1econtext,themainobjectiveofsupp1ycha
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